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  • Europe in a complete deja vu

    - “Two exasperating years” Ann Mettler had to live through before the EU got back to its core business: creating sustainable growth. Her Lisbon Council, a leading ‘smart think tank’ in Brussels, did not wait for this moment to arrive and started innovative centers of excellence.

    The Brussels based knowledge economy think tank 'The Lisbon Council' derives its name from the 'Lisbon Agenda' which in 2000 stated the ambition to make the EU by 2010 "the most competitive and dynamic knowledge-based economy in the world". That goal was sadly not quite realized.

    High time to ask the executive director and co-founder of the Lisbon Council, Ann Mettler, whether she still finds it convincing when European Commission President Barroso claims that Europe needs to "unleash growth and create jobs," as he reiterated in his interview with ScienceGuide.EU just two weeks ago. Are such phrases worn out or still relevant?

    Real substance neglected

    Mettler has clearly thought of this question before. To her, there is still a lot of merit in the label of 'growth and jobs.' But she also offers alternatives: "How about 'equitable prosperity' or 'equity and opportunity'?", she suggests. "I like the notion of economic systems that foster social mobility and meritocracy. Sustainable growth is the prerequisite for that. But by the same token, the absence of growth means equitable distribution will not be sustainable. The bottom line is: We Europeans need to earn our standard of living. Sometimes we seem to think that we have some sort of birth right to our living standards."

    "In the current context I am actually relieved that we are getting back to the debate on growth and jobs", Mettler continues. "In the last two years we have been totally preoccupied with the financial and debt crisis. But short-term crisis management and incessant talk about new economic governance models do nothing on their own to stimulate growth and lay a new foundation for prosperity."

    "Honestly, the last two years were at times exasperating for me! The real substance, the growth and job-goals, the wider transformation towards a knowledge-based economy, were often neglected."

    "We have always said: the EU has to be able to do two things at the same time. Work on budget constraints, on the fiscal compact, the day-to-day crisis management. And on the other hand to tackle the underlying problems: the lack of growth, the high unemployment, particularly among the young, the lagging competitiveness in many EU-countries and sectors. Because these are the reasons why budget deficits have grown so large in the first place!"  

    "On the one hand, I'm glad that the topics 'growth and jobs' are back on the agenda. On the other hand, for me it was a complete déja vu-moment  when the EU rediscovered growth and jobs in the last couple of months. I thought: 'hello….where have you been?' We've really come full circle on this one."

    Barroso is not the problem

    Does the problem of this ' total preoccupation' with the short term crisis point lie with the European Commission and in particular with President Barroso? Ann Mettler strongly denies this. "When he renewed the Lisbon Strategy in 2005 he was severely criticized for his supposed neglect of social cohesion. But he was purposefully misunderstood. Be sure you quote me right:  purposefully misunderstood. By those interests that still like to believe that economic goals inevitably come at a social and environmental cost -- as if you had more social cohesion and jobs or a better environmental performance you somehow cripple and sabotage the economy."

    "The very opposite is the case: you see that the countries with the highest growth rates also have the highest degree of social cohesion. In Sweden for example they have pretty strong growth and they still are the champions of social equity."

    Ann Mettler is glad that the depth of the impact of the crisis woke us all up from the state of complacency Europeans have been in for so long. "You meet a deeper understanding now that the crisis is real, here to stay even and that we cannot continue running up our deficits with the low growth rates we have. I'm so relieved that former complacent attitude is over."

    Growth and jobs: 99% of all firms are SME's

    So Europe is really back to growth and jobs, but then what's next? Mettler still pushes the insight that the EU has important levers to foster economic growth. For instance, the internal market continues to be too fragmented, particularly in the areas of digital economy, energy and services. Or take the next multiannual financial framework, where there is a real chance to redirect EU funding towards more future-oriented investment, in higher education, in R&D, in innovation. In the meantime, the Lisbon Council is taking matters of economic growth, innovation and competitiveness in its own hands by setting up various centers of excellence.

    "One center of excellence, for instance, focuses on the importance of SMEs in the single market", she explains. "99% of all firms are SME' s and 90% of them are so-called micro-enterprises, meaning they employ fewer than 10 people. Between 2002 and 2010, 85% of total employment growth was driven by SME's. Their importance cannot be overstated! But how can we empower these companies and give them the tools to become more competitive and successful?"

    In trying to answer these questions, Ann Mettler recently co-authored a paper on the rise of the 'Micro-Multinational',  "where I examine how technology has the potential to transform small organizations by providing global reach, increasing productivity and unleashing innovation."

    Mario Monti as an epitome

    The second center of excellence the Lisbon Council launched focuses on the 'Government of the Future'. "How can governments be transformed to become more citizen-centric? Going even further, can citizens perhaps even co-create public services? How can we innovate public services and help prepare them as citizens for our grand challenges, such as the ageing of our societies, the need to raise our game with regards to skills and human capital, the urgency of responding to climate change. For instance by offering smarter mobility options."

    Two more centers of excellence are under construction. Is 'European leadership' maybe one of those themes? Mettler neither confirms nor denies. She does admit she is fascinated by the current developments in Italy and Greece, where 'technocrats' have taken over from democratically elected politicians.

    "It is ironic that Mario Monti carries out all the reforms necessary with a view to strengthen the economy for the long-run. Making it possible for women and young people to participate in the labour market, making the social system more sustainable by raising the retirement age. Finally tackling the vested interests and incumbents that have stifled entrepreneurship and economic dynamism for too long."

    "He is the epitome of an ideal politician and it is interesting to see that he continues to enjoy strong popular support. But the fact is that he has not been elected. That's a very interesting phenomenon for someone like me who has studied the dynamics of the political economy of reform for over a decade."

    Literacy of adult citizens

    "The root of the problem lies in the fact that many politicians don't treat their citizens as mature adults who deserve to be told the truth about current and future challenges. Instead, they treat them like children who somehow need to be shielded from uncomfortable realities. But guess who is footing the bill when things go wrong? It's the citizens of course. We are now collectively paying a high price for the economic mismanagement - and misinformation - of past years and decades."  

    "That is why citizens need access to better information when it comes to underlying economic and financial fundamentals. And this is why it' s so necessary to boost economic and financial ' literacy'  across the board. I honestly find it curious that in Spain for instance, you see people taking to the streets, protesting against labour market reforms, while they experience a level of 24% in unemployment and almost 50% in youth unemployment."

    "I mean, how bad does this have to become?  How disastrous, before people realize that the current system is not working? Especially when there are countries that have a strong record on social cohesion and that perform much better. Look at Germany, which is currently enjoying the lowest unemployment rate since reunification."