‘Europa moet creativiteit serieus nemen’

6 januari 2009 | De toonaangevende denker Edward de Bono is de ‘ambassadeur’ van het European Year of Creativity and Innovation 2009. “We need to take creativity seriously and there is always the danger that when people are talking about creativity they are talking about arts, dance, painting,”zegt hij. “Yes, this is important but the creativity of ideas and change makes the process happen.”